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graphzero Denim brand from Kurashiki/Kojima Original jeans/pants/denim

graphzero

The Kojima area of Kurashiki City, Okayama Prefecture, is the birthplace of domestic jeans and one of the world's leading jeans production areas. Founded here in the spring of 2004, Graph Zero is an up-and-coming denim brand that has been gaining attention for its original jeans, which are hand-dyed and faded in a way that would be unprofitable for major companies.

Graph Zero began when Tetsuya Suzuki, the current CEO, who was born in a fabric store in Kojima, Kurashiki, asked local jeans craftsmen, "Why don't we create a denim brand from Kojima?" In response to the proposal, members well versed in jeans making, from fabrics to sewing, dyeing, and processing, came together and Graph Zero was born.

Graph Zero was started with 800,000 yen pooled together by the members, and began to attract attention, especially from jeans enthusiasts, due to its rarity and high design. Then, within two years of the brand's establishment, it was being featured prominently in fashion magazines, on TV and radio, as well as in trade publications such as Nikkei MJ (Nikkei Distribution Newspaper) and Senken Shimbun.

The brand name "Graph Zero" means "starting manufacturing from the zero point of the graph." The members who are at the very top of the jeans production process are the first to know the latest trends in jeans and are working on cutting-edge manufacturing. In addition to original jeans that have the flavor and depth that can only be achieved by artisans' handiwork, they also produce standard denim, T-shirts, and tops that are particular about materials and sewing.

graphzero Standard Button-down Long Sleeve Shir...

graphzero(グラフゼロ)
Original price £98.74 - Original price £98.74
Original price
£98.74
£98.74 - £98.74
Current price £98.74

Graphzero is an artisan denim brand from Kojima, Kurashiki, known as one of the top jeans-producing cities in Japan. They are attracting atte...

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graphzero Standard Button-down Long Sleeve Shir...

graphzero(グラフゼロ)
Original price £98.74 - Original price £98.74
Original price
£98.74
£98.74 - £98.74
Current price £98.74

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. The company has attracted...

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[2 colors] graphzero (Graphzero) Open collar bu...

graphzero(グラフゼロ)
Original price £105.11 - Original price £105.11
Original price
£105.11
£105.11 - £105.11
Current price £105.11

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. From graphzero comes a simple, ...

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graphzero Standard Button-down Long Sleeve Shir...

graphzero(グラフゼロ)
Original price £98.74 - Original price £98.74
Original price
£98.74
£98.74 - £98.74
Current price £98.74

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. The company has attracted...

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[3 patterns] graphzero pleated dress shirt long...

graphzero(グラフゼロ)
Original price £103.52 - Original price £103.52
Original price
£103.52
£103.52 - £103.52
Current price £103.52

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. A pleated dress shirt that...

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graphzero (Graphzero) Hem Pocket Long Sleeve Sh...

graphzero(グラフゼロ)
Original price £84.41
Original price £84.41 - Original price £84.41
Original price £84.41
Current price £50.64
£50.64 - £50.64
Current price £50.64

Item Number GZ-HMPKL-0111-GYBD Production location Kojima, Kurashiki City, Okayama Prefecture Materials and Processing 1...

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graphzero Pleated Long Sleeve Shirt White x Ora...

graphzero(グラフゼロ)
Original price £90.78 - Original price £90.78
Original price
£90.78
£90.78 - £90.78
Current price £90.78

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. Graphzero has released a wide c...

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graphzero Pleated Long Sleeve Shirt White x Blu...

graphzero(グラフゼロ)
Original price £90.78 - Original price £90.78
Original price
£90.78
£90.78 - £90.78
Current price £90.78

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. Graphzero has released a wide c...

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graphzero Pleated long sleeve shirt White x yel...

graphzero(グラフゼロ)
Original price £90.78 - Original price £90.78
Original price
£90.78
£90.78 - £90.78
Current price £90.78

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. Graphzero has released a wide c...

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[2 Colors] graphzero (Graph Zero) Elbow Patch L...

graphzero(グラフゼロ)
Original price £105.11 - Original price £105.11
Original price
£105.11
£105.11 - £105.11
Current price £105.11

graphzero is a denim brand made by craftsmen in Kurashiki and Kojima, known as one of the leading denim production areas in Japan. They are at...

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graphzero Travelers Button-Down Pullover Chambr...

graphzero(グラフゼロ)
Original price £72.39
Original price £72.39 - Original price £72.39
Original price £72.39
Current price £43.43
£43.43 - £43.43
Current price £43.43

Item Number GZ-PO-LS3009-CM Production location Kojima, Kurashiki City, Okayama Prefecture Materials and Processing ...

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graphzero Monster Stretch 1st War Model Denim J...

graphzero(グラフゼロ)
Original price £111.48 - Original price £111.48
Original price
£111.48
£111.48 - £111.48
Current price £111.48

Graphzero, an artisan denim brand from Kojima, Kurashiki The Kojima area of ​​Kurashiki City, Okayama Prefecture, is the birthplace of domestic jea...

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graphzero RidersJEANJACKETMen's Coated Denim Br...

graphzero(グラフゼロ)
Original price £111.48 - Original price £111.48
Original price
£111.48
£111.48 - £111.48
Current price £111.48

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. From graphzero, a denim rid...

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[3 colors] graphzero pleated long-sleeved shirt...

graphzero(グラフゼロ)
Original price £107.76 - Original price £107.76
Original price
£107.76
£107.76 - £107.76
Current price £107.76

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. From such graphzero, a wide...

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graphzero Riders Jacket Kendo Denim Indigo x Wh...

graphzero(グラフゼロ)
Original price £119.44 - Original price £119.44
Original price
£119.44
£119.44 - £119.44
Current price £119.44

Graphzero is an artisan denim brand based in Kojima, Kurashiki, known as the leading jeans-producing city in Japan. Graphzero has released a ladie...

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graphzero Sewing Man Coat Navajo Pattern 12oz D...

graphzero(グラフゼロ)
Original price £125.28 - Original price £125.28
Original price
£125.28
£125.28 - £125.28
Current price £125.28

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. A work coat for work is now...

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[Choose from 2 colors] graphzero Zimbabwe Cotto...

graphzero(グラフゼロ)
Original price £67.56 - Original price £67.56
Original price
£67.56
£67.56 - £67.56
Current price £67.56

[Choose from 2 colors] graphzero Zimbabwe Cotton Indigo Wing Color shirt long sleeve men's ladies' [GZ-WCLSSH-2612] Kurashiki Kojima's craft...

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graphzero Indigo Rope Dyed Henley Neck T-shirt ...

graphzero(グラフゼロ)
Original price £74.80 - Original price £74.80
Original price
£74.80
£74.80 - £74.80
Current price £74.80

graphzero indigo rope dyeing Henley Neck T-shirt Long Sleeve Plain Women's [GZ-THL29-ID-LADIES] An indigo henley neck T-shirt is now availabl...

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graphzero (graph zero) standard button-down shi...

graphzero(グラフゼロ)
Original price £82.28 - Original price £82.28
Original price
£82.28
£82.28 - £82.28
Current price £82.28

graphzero Standard button-down shirt, long sleeves, white sashiko check pattern, men's, women's [GZ-SDBDL-WHEM-MENS] Introducing a standard bu...

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graphzero Standard Button Down Shirt Long Sleev...

graphzero(グラフゼロ)
Original price £82.28 - Original price £82.28
Original price
£82.28
£82.28 - £82.28
Current price £82.28

graphzero Standard Button Down Shirt Long Sleeve Zimbabwe Cotton Indigo Ladies [GZ-SDBDL-ID-LADIES] Introducing a standard button-down shirt f...

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graphzero Travelers Pullover Button Down Shirt ...

graphzero(グラフゼロ)
Original price £76.97 - Original price £76.97
Original price
£76.97
£76.97 - £76.97
Current price £76.97

graphzero Travelers Pullover Button Down Shirt Typewriter Cloth Long Sleeve Women's [GZ-POLS-3009-WH-LADIES] A 100% cotton pullover shirt has ...

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graphzero Travelers Pullover Button Down Shirt ...

graphzero(グラフゼロ)
Original price £76.97 - Original price £76.97
Original price
£76.97
£76.97 - £76.97
Current price £76.97

graphzero Travelers Pullover Button Down Shirt Jacquard White Long Sleeve Women's [GZ-POLS-3009-JWH-LADIES] A 100% cotton pullover shirt has b...

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graphzero Travelers Pullover Button Down Shirt ...

graphzero(グラフゼロ)
Original price £76.97 - Original price £76.97
Original price
£76.97
£76.97 - £76.97
Current price £76.97

graphzero Traveler's Pullover Button Down Shirt Jacquard Indigo Long Sleeve Women's [GZ-POLS-3009-JID-LADIES] A 100% cotton pullover shirt h...

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[Choose from 6 types] graphzero Travelers pullo...

graphzero(グラフゼロ)
Original price £67.56 - Original price £67.56
Original price
£67.56
£67.56 - £67.56
Current price £67.56

[Choose from 6 types] graphzero Travelers pullover button-down shirt long sleeves for men and women [GZ-PO-LS2710] A 100% cotton pullover shirt ...

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graphzero Shawl Collar Shirt Long Sleeve White ...

graphzero(グラフゼロ)
Original price £82.28 - Original price £82.28
Original price
£82.28
£82.28 - £82.28
Current price £82.28

graphzero Shawl Collar Shirt Long Sleeve White Selvage Jacquard Fabric Women's [GZ-SLWL-0109-WH-LADIES] A shawl collar shirt using selvedge ja...

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graphzero Shawl Collar Shirt Long Sleeve Indigo...

graphzero(グラフゼロ)
Original price £82.28 - Original price £82.28
Original price
£82.28
£82.28 - £82.28
Current price £82.28

graphzero Shawl Collar Shirt Long Sleeve Indigo Selvage Jacquard Fabric Women's [GZ-SLWL-0109-ID-LADIES] A shawl collar shirt using selvedge j...

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graphzero Standard Button Down Shirt Selvage Ja...

graphzero(グラフゼロ)
Original price £92.37 - Original price £92.37
Original price
£92.37
£92.37 - £92.37
Current price £92.37

graphzero Standard Button Down Shirt Selvage Jacquard Fabric White Long Sleeve Ladies [GZ-SDBDL-0202-LADIES] The Kojima area in Kurashiki City...

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graphzero Travelers Pullover Shirt Kasuri Long ...

graphzero(グラフゼロ)
Original price £69.98 - Original price £69.98
Original price
£69.98
£69.98 - £69.98
Current price £69.98

graphzero Traveler's Pullover Shirt Kasuri Long Sleeve Men's Women's [GZ-POLS-2910] A 100% cotton pullover button-down shirt with long sleeves...

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graphzero Travelers button-down pullover long-s...

graphzero(グラフゼロ)
Original price £69.98 - Original price £69.98
Original price
£69.98
£69.98 - £69.98
Current price £69.98

Item Number GZ-PO-LS2809-IDBD place of production Kojima, Kurashiki City, Okayama Prefecture Material/processing 100% cotton size XS...

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graphzero Hem Pocket Long Sleeve Shirt Selvage ...

graphzero(グラフゼロ)
Original price £77.22 - Original price £77.22
Original price
£77.22
£77.22 - £77.22
Current price £77.22

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. A unique hem pocket shirt ...

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graphzero (Graphzero) Hem Pocket Long Sleeve Sh...

graphzero(グラフゼロ)
Original price £84.41
Original price £84.41 - Original price £84.41
Original price £84.41
Current price £50.64
£50.64 - £50.64
Current price £50.64

Item Number GZ-HMPKL-0111-IDBD Production location Kojima, Kurashiki City, Okayama Prefecture Materials and Processing 1...

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graphzero A-2 Air Force Jacket Unbleached Men's...

graphzero(グラフゼロ)
Original price £166.69 - Original price £166.69
Original price
£166.69
£166.69 - £166.69
Current price £166.69

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. The only Takeyari canvas i...

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graphzero A-2 Air Force Jacket Indigo No. 11 Ca...

graphzero(グラフゼロ)
Original price £166.69 - Original price £166.69
Original price
£166.69
£166.69 - £166.69
Current price £166.69

Graphzero is a craftsman denim brand from Kojima, Kurashiki, which is known as Japan's number one jeans-producing town. The only Takeyari canvas i...

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